Spring summer BLOG 2021: Your Story
How to create an appealing collection based on the styles of 2021
More than ever before we are dependent on each other. We figure out what and who are the most important in our lives. A lot of people are experiencing these unique times as emotional and stressful. Nevertheless, many people also find roomfor creativity. Everyone has their own story, in which you create your style. A new collection can be based on these stories and styles. As well as for the retailer and the consumer.
In this blog we give tips about how you make sure that your collection complements the different styles of 2021. Read along!
Colour trends 2021
The trend colours of this springtime are a lighter version of multicoloured colours that we have seen the past winter. In addition, pastel colours will also be seen a lot. Due to the fact that flowers are an important trend this spring and summer, you will see a lot of colourful items. Below you can see an overview of the trend colours for springtime:
Jewellery fashion trends 2021
A style that you will see a lot is the boho-chic style. Think about sultry summer ambience with influences from spiritual Ibiza. Popular colours are; sand-coloured, clay- and terracotta colours. You can apply this trend by using natural materials, like freshwater pearls and natural stone beads. Combine these natural items with starfishes and shell beads from our new collection. Herewith you create a jewellery piece with a perfect boho-chic style.
This style includes a lot of soft colours and shapes like flowers and butterflies. You could say that this style is very feminine. Therefore, you will probably attract mainly young people and people in their twenties, keep this in mind when styling and promoting these items.
Think for example about the Birth Flower charms with this trend, but also about different flower charms as charms with dried flowers and flower beads, millefiori fits perfectly within this style. Also try to make use of soft material such as satin wire and then choose the trendy charms as mentioned above. This way, you can create a piece of jewellery in this fantastic style in no time!
This spring and summer jewellery is about making a statement. We have seen this trend a lot by famous designers for 2021. Hereby you can think about rough and tough looking chains.We have these chains available in acryl in our collection this year. This way they are available in trendy colours. Moreover, stainless steel belcher chains also remain very trendy. Besides bracelets and necklaces you can also make trendy sunglasses cords with belcher chains.
Also, take a look at the ready-made stainless steel collection. This way you do not have to make something yourself and they fit perfectly with this trend. With the ‘Make a statement’ trend, think about chunky lobster clasps, for example in the shape of a heart. There is also a collection of zirconia locks with different shapes, beautifully decorated with zirconia stones. In short: large beads, charms and chunky chains and clasps!
This style is perfect for the power women among us, therefore, this style is not applicable for everyone as the jewellery in this trend is very outstanding. Nevertheless, this trend is funky and gives a powerful feeling, everyone could use that in these unique times. Combine this trend with more basic and calm clothing pieces or choose for one chain bracelet instead of three. In this way, the style appeals immediately to a wider audience.
This trend fits perfectly with the current spirit of time. Because of the lockdown, people become more creative and start to make things at home. Making your own jewellery has become extremely trendy. To make personal jewellery yourself will bring greater value to the piece of jewellery. This trend is almost applicable to everyone. Because of the soft and luxurious materials, everyone can find something to their likings.
Think about putting together a unique piece of jewellery with our C.U.S collection. Herewith you can also work closely together with the trend colours of this springtime. Acrylic letter beads and initials beads are perfect to use when making a personal jewellery piece. With this trend, you can also think a little bit broader about the theme of love, make use of butterflies, heart and lucky charms. These items are very trendy to use when creating a piece of jewellery these days.
Because of everything that happened in 2020, a lot of people have returned to the basics. This came into existence because people had to give up a piece of their freedom during the lockdown. Hereby people are forced to return to the basics and this is also visible in the spring summer trends.
Popular items that are used a lot are glass seed beads and acrylics beads. Moreover, beads in different shapes such as discs and tubes will be seen a lot, for example, Katsuki and shell beads. It is noticeable that people go back to the products that already existed for a while, to hold on to the products they are familiar with.
People are in need of a more optimistic feeling and long for a little ‘feel good’. Therefore, you see a lot of happy charms as candy jewellery and animal charms and beads. In addition, heart and star shapes are extremely popular. These items give people a happy and joyful feeling and because of that, these items are so important this season.
A new year means new seasons and new trends. A lot of people may be a lot less engaged than usual with everything that is going on around us at the moment. But the trends are changing together with us and are shaped by our society. The trends of spring and summer 2021 complement perfectly with the spirit of time. People desire something cheerful, something good and that it is precisely why it is so much fun to delve intothe new trends and to compose a fantastic collection for your clients. YOUR way!